Dog poster Evalution

My role in my group was to create a DVD cover for my film; I used pictures I taken of our models. I made a front cover and a back cover; half of my cover was sadness of the dog’s life before our organisation, and one after when he is happy because they’ve helped him. This gives the audience a better understanding of the advert in general and what the whole thing is about, I made the background black and blue because I thought it was an appropriate theme to use for the cover.

I wrote the text on the back to give the idea of a classic DVD cover as to a professional one, in this text I talked about the dogs situation and what is needed for the campaign to work. We as a group used these images of the plasticine dogs to show how the dogs feel and the feeling of the general project's idea. i used the RSPCA logo on the cover the make it defiantly feel like a animal welfare campaign and to give affect to the cover.

I used the title of "RSPCA, if dogs could talk." For my motto, i used "if dogs could talk, what would they say?"if they were being abused. This sort of language reaches the audience to make them give sympathy and persuade them to donate money because the audience would imagine what they the dog would actually and they know it would be unpleasant and therefore they would find it in their nature to donate money to make them feel better and less responsible, this is because they will feel as though its their fault when they watch the campaign's advert.

I collaborated with Sophie to make sure what was needed and what wasn't. The others in my group modeled the dog character out of playdo at first, but the they realiszed plasticine was a better thing to use because its more steady. overall i think i worked ok together, although i think i could of have more direction on what to do.